There are ideas that make a difference

Antonio D’Onofrio

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Antonio D’Onofrio

Business Developer


Antonio’s course of study was scientific, he loved programming but has always been attracted to commerce. More than the earnings, his satisfaction has always been that of offering innovative ideas to start-ups. Collaboration with large companies has allowed him to discover skills such as the ease with which it creates the conditions for the birth of partnerships, investments and sales.


Antonio became the reference of many companies and IT departments, for his ability to solve problems especially at the software level that often caused the systems to hang.

After the death of his mother in 2003, having no longer ties with Italy, he decides to take a trip to South Korea, a place where technology dominated. In Seoul, while visiting the various companies, he collaborated with the sales manager of a company with an advanced and well-organized Research and Development department. So he worked for the Realization of products by applying new technologies and which were proposed to big brands (Goldentech CO., LTD.). In particular, he participated in the creation of the patent for a tourmaline ceramic hair straightener which, with circuit controls and protections, allowed its use on wet hair.

After this work experience, he left Seoul for Taiwan and after some work experiences with IT producers, he returned to Italy. Where he opened a company with a doctor in Marketing and Communication in the area of Beauty and Wellness. The company created a product line in collaboration with the Korean company from Seoul. This was his baptism as a Business Developer and, after having conceived and registered the “Charme” brand, the packaging, the marketing plan and the entire commercial plan, in a very short time they made their debut in various trade fairs, obtaining excellent results, because the product competed with well established brands.

Enthusiastic, he decided to expand the activities in the Hi-Tech sector with a new brand “NiCKEL” given the background.

In 2007 it therefore created an operational office in Hong Kong (NiCKEL Technology CO., LTD.) Which dealt with the design and production of Hi-Tech Products, while the other in Italy (NiCKEL Italia Srl) represented the brand and dealt the distribution, promotion and assistance of products.

The years from 2007 to 2009 were full of great satisfaction, the products were liked and were reviewed in various specialized magazines of the IT sector, among the most important “PC Magazine”, “PC Professionale”.

Over time he decides to devote himself to the Hong Kong company and the activities it is still carrying out, in order to support companies by offering them services and solutions with EzGest “Easy Management” brand with the aim of improving activities both from the point of organizational and commercial view. He has landed in Cyprus or rather in Paphos since 2018, collaborates with some companies for projects that are due to expire. From October 2020 he began an important collaboration with the dental practice of Dr. Lenia Efthymiou. While in the same year he started Marteona Street Food with Youlian Peyteck. After a short period of collaboration, he decided with his partner to create something more challenging, thus the Marteona Restaurant Project was born.

Now it is his intention to establish a commercial exchange between the companies of Cyprus and the Italian or international ones, at the same time devoting himself to commercial projects of different nature, possibly working in teams, because only through healthy collaboration and sharing of resources is it possible to obtain excellent results. 


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Web design
since 2001
since 2003
since 2008
since 2014


I believe in building a team. Each member of the team should be clear on their role, know where they fit in and feel as though they can depend on one another. I also believe in real-time feedback. If you do something wrong you should know it immediately. Regardless of right or wrong, the further removed feedback is in time, the less effective it is.


What is it like to work in a team that makes a difference?

It is a team led by independent thinkers, so if you are a professional who thinks the same way, send some news about yourself and your experience you could be part of the next project.